Connectivity

Recently, when beginning my daily work routine, I attempted to log on to the Internet.  Within seconds that dreaded screen popped up saying that I was NOT connected.

I hurried in to the room where the router and wireless connection are.  They looked fine – but I opted to shut them down and reboot.  I checked all the electrical wires to ensure that each wire was fully connected.  I went back to my lap top and logged on to the Internet.  The same screen appeared.

Drat.  I have to get this work done before going out of town I thought.

I sense there are many people who can relate when I say, “I don’t like not having an Internet connection.”

Of course, years ago, businesses actually operated without the Internet (pre Al Gore days) and without computers. 

But in this day and age, it’s a part of life.

I felt a sense of aloneness as I again tried to log on and saw that same screen showing that my connection had “timed out”.

Why do we get that feeling when we cannot log on, aside from the concern of not being able to get work done.

Simple.  As humans, we all need to feel a sense of belonging, a feeling of being connected to others.  That is one of the reasons why people join churches and join groups.  We need other people.

God created Adam, and recognized he needed a help mate.  God even said it is not good for man to be alone.

Of course there is that extreme small section of the population who are happy with a shack in remote sections of Montana.  But, people as a whole, need other people.  You may not be a social butterfly or a great conversationalist – but the need to be around others is still there.

So, what does all this have to do with the business community and sales people?

Plenty.

If your network of people is just you, then, after you have bought your product from yourself – then your sales will go down.

You need to constantly expand your network of people.

Where do you find those people?  I would suggest not to look further than the current planet you are on. 

I also would suggest you make the move out of your desk chair and out of your office. 

Now, I am NOT a big Chamber of Commerce type person.  But some people swear by their effectiveness in networking with other people.

Trade shows can be great opportunities to meet new people.  Business events, community related functions and charitable programs also can be a great place to meet people.

Now I MUST stop here and say that I do not suggest that you become a “Hey how are ya, here’s my card, call me and I’ll give you a discount” type of person.  There is a strong line between meeting people and lusting after a sale to people.

My mentor and friend, Bob Burg says, “All things being equal, people will do business with people they know, like and trust.”

Utilizing that great wisdom…..first, one must make friends.  Then, as I have mentioned in a previous blog – love the person - don’t lust the sale. 

The key is to expand your network.  Increase your sphere of influence.

Good luck in growing your network.

Ron