Wednesday, March 14, 2012

March Madness



Soon college basketball fans will be glued to their televisions watching the game and the score box at the top of the screen.  They will be referencing their brackets to monitor how well they are doing at picking the Sweet 16, Elite 8, Final Four and the national champion.

What if all that buzz being generated across the country was about you or your product?  What if your product, sales line or invention were the talk at the break room, the family dinner table, the sports bar or television news media?

Are you prepared to handle success?

Are you prepared to handle the attention from the media?

Are you going to be able to financially handle the change that is comes with the territory?

Let’s take a look at these questions one by one and how March Madness applies to our daily lives.

1…. What if all that buzz being generated across the country was about you or your product? 

In basketball, a player or team needs to prepare:  in the classroom; on the basketball court; and in the weight room.  You cannot make it to the big dance without doing the behind the scenes foot work.

In order for others to be talking about you, your product or your sales line – they have to know about it.  In this day and age – with the Internet, YouTube, Facebook, Twiiter and other social media - the playing field is more level than it has ever been.  Bob & John’s Tennis Shoe company has just as good of a chance of getting their message out as Adidas or Nike. 

If you doubt that, simply take a look at how many hits a viral video can get showing a previously little known cause.

You want to get known?  You want to have your product talked about?  Take some FREE classes on Social Media or Internet Marketing offered by knowledgeable people.  These webinars, courses, and interviews share invaluable information on how to get your message out there.

2… Are you prepared to handle success?

Having been around successful people for the last 25 years of my life, I can tell you that there is a certain mindset that comes with success.  There is a way these people respond to what has come their way. 

Spend some time getting to know some people who are where you want to be in life.  Pick their brains for knowledge.  Ask questions.  Treasure that time they are with you.  Author, Leadership guru John Maxwell suggests to always enter the meeting with your mentor prepared.  Have a tablet and pen ready to take notes.  Have a set of questions ready to ask.  Be willing to listen more than you speak.  Be open and honest – sharing all the pertinent details.  Write down the homework assignment – and follow through with doing it.  Then, at your next meeting, be prepared to discuss your results.  Finally, be open-minded and willing to learn.

This is what a lot of locker room / team training room discussions cover.  Game films are viewed over and over and over and over again.  Plays are chalked out on the board and discussed.  Defensive strategies are shared with the players.  

3… Are you prepared to handle the attention from the media?

Part of the training a team and the coaches go through is how to deal with the media.  Be humble.  Always give credit to the opposing team, coaches and players.  Conduct yourself with class.

Giving credit to your competition shows you have respect.  Emphasize the good in your competition.  Highlight what they do well.  Doing so shows a lot about you.

4… Are you going to be able to financially handle the change that is comes with the territory?

In life and in business, there is no difference than in basketball.  You need to have success coaches, financial mentors and skilled people to help you handle this new stage of your growth.  Talk to successful people.  Ask them who they suggest.  AND, be sure to spend time reading and developing yourself.  Read about successful people.  Learn from their successes and failures.

Successful people use their money to play offense rather than defense.  That requires a new skill set of knowledge.

The late Dr. Ed Cole said, “You talent can take your where your character cannot sustain you.”

How many times have you seen an athlete perform phenomenally on the court or on the field – but gets in trouble with the law outside the stadium?

Hollywood and the music industry are no different.  And, guess what – neither is the game of life.  Learn from high character people.  It’s a hard climb to the top – but the slide down goes quickly when greased with your own incompetence and ignorance.

Best wishes with your bracket over the next few weeks.

And, even better wishes with your personal growth as you work your way to the Sweet 16, the Elite 8, the Final Four, and the Championship in your life.

If anyone is interested in bringing me on board as their mentor, life coach, or personal development coach – give me a call.

Ron Orendi
717-802-0483
ron@ronorendi.com

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