I have always enjoyed people watching. Just seeing them navigate through life is amusing. Sometimes I question (in my mind) the logic for what they are doing.
I know I am not alone because Jeff Foxworthy has created a whole comedy routine and career around rednecks.
I have often joked, when I see people doing incredibly stupid or silly things – that THESE are voters.
Comedian Louis Anderson once commented that his dad would say stupid things while driving. He would say, “I could be the last person on earth, and the guy in front of me would be making a left turn.”
I have watched people at the malls (especially during the crowded shopping season) circle the parking lot looking for a close parking space when gasoline is $3.50 a gallon.
I have driven past many high schools where the people who walk the track for exercise park right next to the entrance gate.
I have seen people at a store pull out a credit card (and pay 18% interest) on an impulse buy that is marked down 10%.
For some reason, people think, while sitting at a traffic light in their car with a clear window that we cannot see them picking their nose.
Daily I see people at fast food restaurants purchase a large drink – when the drink has unlimited refills.
The point here folks is that we ALL do silly stupid things.
The people around us may find us amusing. But, they too do silly dumb things.
Another point here is that we have to take a moment and laugh at ourselves – often we see life as way too serious.
Take time each day to laugh at yourself. It’s healthy. It’s therapeutic. It’s even a stress reliever.
Have a great week
Ron
To schedule Ron to speak to your business, civic group
or organization, contact him at:ron@ronorendi.com717-802-0483
But it’s the holidays...........
Many people in business allow their minds to play games with them and their business. They tend to try and make their business coast between mid November and early January.
Often they use a mental con game like – it’s the holidays, no one will answer the phone. Or, I don’t want to pester people this time of the year. How about this one, people are using their money to Christmas shop – they won’t have money to buy my product.
This is a mental con game played with many brick and mortar businesses AND with many home-based or direct sales businesses.
In reality, this is when people are out and about. This is one of those times when the reality of not having enough money hits them.
Those who do not use this time to actively generate sales are tossing their money (and income) to the kiosk vendors at the mall.
This is the time of year when people “impulse buy” more than ever.
Think of it this way – stores jam pack their aisles with items this time of year for 2 reasons. First, they usually have so much stock that they have no where to put things.
Secondly, they want you (the consumer) to bump into the counter, to have to navigate the aisles, and to weave around the store to get to where you want to go.
It’s called marketing…………..
And, if you do not market this time of year – someone else will gladly woo your customer with the next widget, gadget or fad.
In many cases, the issue is either we are afraid of rejection or we do not have enough confidence / belief in our product or service.
If that resonates with you – call me and we can work through that.
Have a great week
Ron
To schedule Ron to speak to your business, civic group
or organization, contact him at:ron@ronorendi.com717-802-0483
Hurricane Sandy hit with a full force – causing flooding, downed trees, power outages and road closings. We had been warned time and again to prepare. Weather forecasters, government agency officials and those in the know had been saying for days that Sandy was coming.
Were you prepared?
Did you heed the warning signs? Or did you ignore the warnings?
More aptly put for this forum, are you prepared to weather storms of life? Are you set to tackle the challenges that arise?
In life there will be storms. But the real question is do you have flashlights, batteries, water, food and a dry place to hang your hat?
Are you heeding the advice of those with authority in your field?
Many years ago, a friend made a comment to me that has stuck with me. It is so applicable to today as it was 15 or 20 years ago. He said, “What you do today, will affect your business 6 months from now.” He continued, “Look at where you are today with your business. Now go back 6 months in your calendar and look at what you did that day, that week and that month. What you did then to promote your business, to build your client base, to solidify accounts and to move your business forward – the fruits of that labor can be seen today.”
That was such great advice from that friend and colleague.
So, we can ask ourselves those questions:
• What am I doing today to promote my business or myself?
• What am I doing today to build my client base?
• What am I doing to solidify my customer base right now?
• Am I working at moving my business forward or am I just coasting along hoping someone will call my phone or show up at my door eager to want to hear about my product or service?
It’s been said that poor salesmen have skinny kids.
Get moving………………..before the storm hits and your business is a pile of rubble.
Have a great week
Ron
To schedule Ron to speak to your business, civic group
or organization, contact him at:ron@ronorendi.com717-802-0483
